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Marketing and sales: Far too often, these teams work separately, even with the latest technologies for marketing activities and controlling sales processes. The price you pay for disparate marketing and sales processes is a loss of efficiency and sales opportunities: inconsistent lead qualification, leads lost during handover, lower revenue, and more.
Read MoreLet's look ahead to 2022 and what’s coming in the world of automation technology, what organizations are prioritizing, and how they use it. The pandemic has accelerated new trends in automation, showing companies how crucial it is to innovate while having a system in place to make sure processes work seamlessly from anywhere, even amid a crisis. Leaders have learned that investing in the right technology enables them to be more resilient, improve their operations and remain profitable.
Read MoreWith 2021 release wave 2, the product is focused on improving experiences and capabilities for creating moments-based and segment-based customer journeys that span all customer touchpoints and for taking personalization to the next level, all with less effort. The true power of the Common Data Service has been realized; a completely integrated CRM + Marketing automation tool has allowed Microsoft to incorporate functionality that is superior to competitors, and the gap is going to continue to widen
Read MoreTimes have changed, a marketing strategy that does not leverage real time marketing is no longer a viable strategy in the post-covid era. Learn more about how Microsoft Dynamics 365 for Marketing is making it easier for SMBs to meet their customers instantaneously, at their exact moment of need.
Read MoreWe are at a point in time now, in the digital era, where all businesses need to rethink how they are interacting with consumers. Businesses, no matter the size, must meet consumers where they are; digital interaction is now an expectation. This article identifies the four wheels that Betach has identified as being critical in driving an enriched digital experience for your consumers to ensure you are meeting their expectations and more.
Read MoreEvery email marketer’s worst nightmare: the spam folder. Next time you sit down to write an email subject line, consult our list below and make sure you aren't using any words that could land you in the spam folder.
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